CAMPZ (EN)
CAMPZ (for outdoor products) is established; the company expands to Belgium and the Netherlands; an internationalisation hub is opened in Berlin (Germany).
Übernahme Brügelmann (EN)
Brügelmann is acquired (Germany’s oldest mail-order bicycle company); Bikeunit (for downhill bikes) is founded; the company expands to France and receives the German Founder Prize; ReCycle (CSR/charity) is established.
Bikester (EN)
Bikester is established, and the process of expanding the company internationally starts (Austria and Switzerland).
Ausbau der Multi-Channel-Strategie (EN)
Expansion of multi-channel strategy. Opening of more fahrrad.de stores in Hamburg and Dortmund. Profitable sales revenues of EUR 373 million.
Stärkster Bike-Saisonstart (EN)
Strongest start to the bike season in the company’s history. Leading online platform for bikes thanks to focus on the steady e-bike trend. Opening of a new logistics centre in Helsingborg (Sweden) with 5,000 m² of space.
Sortimentserweiterung (EN)
Its product range is expanded to include accessories & clothing; the shop’s own brand is created; online marketing, customer service & logistics; online shop of the year in 2007.
European Founders Fund (EN)
20% of the company is sold to the European Founders Fund (Samwer brothers).
Entwicklung Signa Sports Group (EN)
Assistance with the successful development of the SIGNA Sports Group (including with TennisPoint, Outfitter, Stylefile); sales at INTERNETSTORES rise substantially above EUR 300 million; resignation from all offices.
Übernahme Probikeshop (EN)
Probikeshop is acquired (Southern Europe’s market leader for bikes); a logistics centre is opened in Chaponnay (France); an internationalisation hub is opened in Saint Etienne (France); the company expands to the UK.