SIGNA Sports United listing on the New York stock exchange

SIGNA Sports United—and thus its subsidiary, Internetstores Group—has been listed on the New York Stock Exchange under the ticker symbol SSU since December 15, 2021. The company’s valuation at the time of listing was $3.2 billion.

New investors include well-known companies such as SoftBank. The initial public offering generated proceeds of $484 million. This capital is to be used, among other things, for further acquisitions. As part of the transaction, WiggleCRC was also acquired, creating the world’s largest online bike platform.